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Do you have a long-term partner yet?
Contents:
1. Editor's comments
2. Do you have a long-term partner yet?
3. Five Easy Ways To Do Business Automatically With
Autoresponders
4. Affiliate and Industry News
5. Thank you for helping me spread the word!
6. Subscribe/Unsubscribe information
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1. Editor's comments
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This week I have an article for you written in the spirit
of keeping New Year's resolutions and working towards
creating a business that will be around for many years to
come.
I also have a great guest article by Dr. Kevin Nunley to
help you profit from autoresponders.
Enjoy!
Chuck McCullough
Chuck@affiliatematch.com
http://www.affiliatematch.com
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2. Do you have a long-term partner yet?
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By now most people have realized that the Internet is not just
about trying to make a quick buck.
Most scams and get-rich-quick schemes have quickly faded and
couldn't produce results if their life depended on it.
So you are now left with coming up with strategies that will
keep your business around for the long-term.
If you are planning on having affiliate revenue be part, or
all of your income, you need to find programs that you can
hope will be around for a long time.
It can be quite painful when a company you've promoted for
many months decides to close their affiliate program, or they
decrease commissions so far down that it isn't worth your
efforts to promote anymore.
When this happens you are left with starting over trying to
find someone else that you can hope to earn a decent income
from.
When searching for an affiliate program that you hope to make
your long-term partner, here are some things to look for:
High-quality products or services - You can quickly destroy
your reputation online by promoting shady companies with
poor products. ALWAYS try to associate with companies that
have great products.
Companies that have YOUR interests in mind - Unfortunately
there are many companies out there that simply view their
affiliate programs as a cheap advertising and branding
vehicle. Seek companies that view their affiliates as
partners. You can tell when you have found one by looking
at how the program is structured and what they offer in
the way of support for affiliates.
Programs paying commissions on multiple products - You
will find that sometimes your visitors will purchase items
that you had not recommended. Your income can build much
faster when you get paid a commission for those sales as
well as sales of products directly promoted by you.
Lifetime commission structure - It takes time, effort, and
money to send visitors that actually become customers of
the affiliate program. Lifetime commissions allow you to
get rewarded for future purchases of your customers. This
model is great and you should really consider promoting at
least one program that offers it.
Some great programs that I highly recommend looking at, and
ones that fit most, if not all, of the above qualities:
Marlon Sander's affiliate program:
http://www.affmatch.com/marlon
(High commission structure on many different products that
sell EXTREMELY well.)
Ken Evoy's SiteSell affiliate program:
http://www.affmatch.com/sitesell
(One of the top affiliate programs offering great products
that over-deliver on their promise of value.)
Yanik Silver's affiliate program:
http://www.affmatch.com/instant
(Great products that sell well and offer high commissions.)
You can also do quite well promoting programs that offer
recurring revenue. This is where you promote services that
require a monthly fee.
With this type of program you get paid a percentage of those
monthly fees for as long as the customer remains with the
company.
Some great companies with recurring commissions are:
Aweber Autoresponders:
http://www.affmatch.com/aweber
(Autoresponders have caught on like wildfire and are very
easy to sell.)
Hosting.com:
http://www.affmatch.com/hosting
(Selling website hosting is one of the top ways to make money
on the Internet, and most programs offer to pay you from each
month's payments from customers you send them.)
Match.com Personals:
http://www.affmatch.com/match
(Personals ranks up there on the top as well, offering you a
percentage of the fees paid by customers that want to meet
others online.)
The most important thing to take from this article is that
you must start looking for long-term partners and not waste
any time trying to get rich over night.
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3. Guest Article: Five Easy Ways To Do Business Automatically
With Autoresponders - by Kevin Nunley
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Most business-building ideas won't work unless you make the time
to do them. If your day is already jam packed with work, family,
and life in general, adding one more business builder can seem
out of the question.
Autoresponders are an exception. These simple software gizmos
can be set up in minutes, then left to run automatically for
years. When someone requests your autoresponder messages, they
get the first one instantly, then are emailed additional messages
over time.
Here are five easy ways to do more business automatically with
autoresponders.
1. Instant sales information, again and again. I love to put an
autoresponder address at the end of classified ads. Not only can
the prospect request your info, your autoresponder can send it to
them instantly, then keep additional information coming to them
day after day.
I use a 10 message autoresponder to provide information on a
business opportunity. My site tells people to type in their name
and email address for more information. They instantly get a
message with their name on it. Another message comes the next
day and the next. Then the autoresponder waits a few days before
sending the fourth message. Because not everyone wants to buy
right away, the autoresponder gets back with the prospect each
week for several months.
This gives you the follow-up method that most selling requires.
Rather than having to go through your rolodex each day and call
prospects, your autoresponder contacts them automatically.
2. Follow-up after the sale. Customers rank follow-up after the
sale the number one shortcoming for most businesses. One smart
entrepreneur has an autoresponder send a thank you note the
moment the customer places an order. The note offers additional
help via email or phone. Several days later a second email
arrives with news of a new offer. Finally a third messages goes
out two weeks later checking on the customer's satisfaction with
their purchase.
3. Deliver a timeless newsletter. Nothing builds consistent
sales like your own email newsletter. But not everyone has the
time or information to send out an email newsletter each week.
Instead, put together a six to ten issue newsletter that has
timeless information. Include offers and purchase tips.
Load it into your autoresponder, then advertise your newsletter
on your web site and in your print materials.
4. Create your own course. People love to get how-to
information to solve specific problems. Make a list of the
question or problems your customers bring to you most often.
Write down the questions along with their answers. You can
combine these with articles by experts to create your own email
course.
I have a number of email courses that have been consistently
popular for years. One has been requested by thousands of
people--which leads us to strategy five.
5. Build a house email list. Most autoresponder systems keep a
list of everyone who has requested your information. You can use
the list to send out a periodic update or newsletter. We use the
list from my email course to send out a "Course Newsletter" once
each month. It is a great way to reach thousands of people who
have a proven interest in our information. They make great
customers.
You can get good autoresponders from a lot of places. Your web
site host may provide them for you. aWeber.com, one of the
original autoresponder providers, is one of the best with
reliable service, a great control system, and fast response.
Infogeneratorpro.com is also popular. Both cost about $20 per
month. One good free option is Freeautobot.com.
Expect free services to be a bit slower in delivering your
message and experience outages from time to time. If a service
offers a trial period, try it and watch for messages that get
lost or slow delivery.
Keep in mind that spam filtering will sometimes filter out your
messages even though the prospect requested them. Keep your
messages on hand. Invariably you will get a few interested
prospects who say "I missed message 5..can you send it to me?"
While lots of Internet systems promise automated ecommerce,
autoresponders are one of the few ways to put important aspects
of your operation on autopilot.
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Kevin Nunley and his staff of top writers can create your
autoresponder message, course, or newsletter. See his great
deals on 3 and 7 message packages at
http://DrNunley.com/copywriting.htm Reach Kevin at
mailto:kevin@drnunley.com or 801-328-9006.
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4. Affiliate and Industry News
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Case Study: A Super Affiliate's Date With Destiny
http://www.clickz.com/aff_mkt/aff_mkt/article.php/952561
The Search Engine Spam Police
http://searchenginewatch.com/searchday/02/sd0115-spam-police.html
Where Will the Dot-Com Jobs Be in 2002?
http://www.ecommercetimes.com/perl/story/15765.html
eBay 2001 Revenue Rises 74% to $748.8M
http://www.imarketingnews.com/cgi-bin/artprevbot.cgi?article_id=18565
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5. Thank you for helping me spread the word!
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AffiliateMatch.com has become one of the top affiliate portals
on the Net. If you know of anyone that might be interested in
making more money from their website, please forward this
issue to them.
Thank you!!
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6. Subscribe/Unsubscribe Information
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